Why news organizations are pivoting to short-form video and TikTok

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As short-form video gains momentum, we chatted with Carmella Boykin from the Washington Post and Sinta Taylor, a graduate student in NYU’s Studio 20 program, on how publications are pivoting to short-form video to meet Gen Z where they’re at — on TikTok.

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@Carolyn Burt chats with @Carmella Boykin from the Washington Post (@We are a newspaper.) & Sinta Taylor, a graduate student in NYU’s Studio 20 program, on how publications are pivoting to short-form video to meet Gen Z where they’re at — TikTok. #ONA22 #ONA #journalism #journalismtips #fyp #ONA22TikTok #september
♬ Luxury fashion (no vocals) – TimTaj

Carolyn Burt

Carolyn Burt is a journalism major from California State University, Northridge. Most recently Burt was an audience engagement intern for the Los Angeles Times. While at CSUN she worked on the university’s newspaper, the Daily Sundial, as the publication’s managing editor. Previously, Burt was the editor-in-chief for the Corsair, Santa Monica College’s award-winning student publication.