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Historically the phrase “church and state” referred to a divide within news organizations. That is, the separation of editorial and business in journalism. This intentional approach towards the business model was intended to uphold the ethical and investigative nature of reporting and negate advertiser influence. The model thrived in world where news organizations held a near monopoly on information distribution. Yet, in the 21st century, as audiences continue to shift away from print for a multitude of screens and digital platforms, with them has gone the market for advertising — and revenue. We talk to sources and attendees about the dynamics at play.
